Tertulia for Authors vs BookBub
· 2 min read
Short answer: BookBub and Tertulia solve different problems. BookBub is a promotion channel—a free Author Profile plus paid Featured Deals and Ads that put your book in front of its large reader base, pointing readers to retailers. Tertulia for Authors is a website you own, built from your ISBN, where you sell ebooks, audiobooks, and print directly with no per-sale cut. Many authors use both.
| Feature | Tertulia for Authors | BookBub |
|---|---|---|
| Starting price | $7.99/mo (Basic), $15.99/mo (Pro) | Free Author Profile; paid Featured Deals & Ads |
| A website you own | Yes—your own site and domain | No—a profile within BookBub |
| Direct book sales | Yes—ebooks, audiobooks, print (Pro); no per-sale cut | No—drives readers to retailers |
| List-building (Basic); campaigns (Pro) | No | |
| Best for | Owning your site, audience, and direct sales | Promotion to BookBub’s reader network |
Choose Tertulia if you want a site you own with direct sales and an owned audience.
Choose BookBub if your priority is promotion and discovery to its large reader base—ideally alongside a Tertulia site.
Frequently Asked Questions
Does BookBub build me a website?
BookBub offers a free Author Profile within its platform and runs promotions to its reader base; it isn’t a website you own with direct sales. Tertulia builds your own website and lets you sell ebooks, audiobooks, and print directly on Pro.
Can I use both?
Yes—many authors run BookBub promotions to drive discovery and use a Tertulia site to sell directly and own the reader relationship.
→ See the full comparison: Best Author Website Builders, Tested & Compared (2026).
